Elevating Analytics-Driven Organizations

We are a boutique consultancy helping executives solve critical use cases through the practical applications of AI. We collaborate closely with your business and IT teams to build meaningful analytical capabilities addressing your unique challenges.

Tailored analytics strategies to achieve key objectives.

Analytics-driven insights to improve specific KPIs.

Scalable AI solutions to unlock ongoing value.

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SERVICES

ANALYTICS STRATEGY

We help you start or scale your analytics department:

Diagnozing the analytics maturity of the organization.

Highlighting current gaps and recommending solutions.

Proposing the right roadmap of analytics initiatives.

ACTIONABLE INSIGHTS

We provide intelligence for your key business discissions:

Developing and applying the right analytics per use case.

Engineering and visualizing prescriptive insights.

Recommending action based on data-driven results.

SCALABLE SOLUTIONS

We custom build you AI-powered products:

Blueprinting user requirements for insights and workflows.

Developing the product with focus on user experience.

Embedding the product in the business, and driving adoption.

UNLOCKING 5-15% GROWTH

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USE CASES

REVENUE GROWTH MANAGEMENT

Demand Intelligence

Adaptive / Dynamic Pricing

Tailored Promotions & Trade Terms

Optimal Product Mix & Innovation SKUs

CATEGORY MANAGEMENT

Assortment Optimization

Shelf Space Optimization

Own Label Strategy Enhancements

Insights-Driven Vendor Negotiations

CUSTOMER VALUE MANAGEMENT

Lead Scoring

Behavioral Segmentation

Churn & Lifetime Value Predictions

Personalized Offers / Next-Best-Action

MARKETING MIX MODELLING

Response Curves (Spend vs. KPIs)

Optimal Spend by Channels/Tactics

Optimal Budget Allocation by Segment

Marketing Cannibalization and Halo Effects

5-15% GROWTH ENABLED

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INDUSTRIES

CONSUMER GOODS

Winning manufacturers are leveraging analytics to drive growth by fine-tuning pricing, trade promotions and SKU mix.
Top-tier companies are also empowering their teams with algorithmic insights into consumer behavior to drive conversion, retention and loyalty.

RETAIL

Retailers have been leaders in using analytics to drive growth and tackle the typically low margins in the industry.
Best-in-class companies are now using analytics and AI to create a complete 360-degree understanding of customers, to maximize lifetime value.

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